State of Card Fraud Campaign

This (now annual) campaign educates bankers on the year's trends, key news stories and developments in card fraud. It was conceptualized by me, and executed by our Marketing Associate, Sid. It was by far, the most powerful lead gen tool we had as a budget-strapped startup. We got media coverage from it, cross-promotion from the industry's leading trade organization and hundreds of qualified leads.

Read the Whitepaper